Barburrito

Manchester, Leeds & Liverpool

Brand strategy and identity

Environmental branding and interior design

Environmental design & in-store graphics.

Overview

The UK is hungry for tasty, vibrant and innovative new eating concepts. Barburrito is a fine and 'hot' example.

They were ready to roll out at high speed and brought us in to give their brand a powerful kick start. Putting the young entrepreneurs themselves at the forefront along with a funky, drummer donkey named Derek was key in expressing the values of the brand. We designed groovy informal interiors to facilitate an exciting fast food experience whilst our dynamic graphics and quirky copy sing about the quality fresh produce and the brand's passion for their truly great burritos.

Sales following refit increased by 30% and consequently the rollout is well underway.